You do not need more followers. You need a tribe.

By Sagar Sangam Sahu · · 2 min read
In short

A following watches you. A tribe trusts you. I made ₹3.7 lakh in three months from a small community by treating every follower as a person. Start by sending real, non-sales messages to the people who already comment on your posts.

When I started my Facebook community, I did not have a big audience. Most coaches would have called it too small to sell to.

In three months, that small group paid me ₹3.7 lakh.

The difference between a following and a tribe

A following watches you. A tribe trusts you.

A following scrolls past. A tribe replies, shows up live, and tells their friends about you.

You can have 50,000 followers and no clients. You can have 100 followers and a full calendar. I have seen both, many times.

How I built mine

I did one simple thing. I treated every follower as a person, not a number.

When someone commented, I replied by name. When someone came to a Live twice, I sent them a message to say thank you. When someone shared a problem, I remembered it and asked about it later.

People do not join a business. They join people who see them.

Try this today

Look at the last 20 people who commented on your posts. Send each of them a short, real message. Not a pitch. Just: "Saw your comment, thank you. What are you working on right now?"

That is how a tribe starts. One real conversation at a time.

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Sagar Sangam Sahu

Sagar Sangam Sahu
Founder of Tribe Building Mastermind. Has helped 1,300+ coaches get clients organically. More about me