What 365 Facebook Lives taught me about getting clients

By Sagar Sangam Sahu · · 2 min read
In short

Going live every day for 365 days did not make me a better speaker. It made me familiar, and people buy from people they feel they know. Pick one platform and one format, and show up every day for 30 days without stopping.

In 2020, I read one line in Russell Brunson's book Expert Secrets. It said: go live every day for a year, and you will never worry about money again.

I believed it. But it still took me four months to press the Live button.

When I finally did, I blanked for the first one and a half minutes. My English was weak. I had nothing to sell. Nobody was watching.

I went live again the next day. And the next.

What changed

Around day 60, something shifted. The same names started showing up in the comments. People began to message me with questions. A few asked if I could help them one on one.

I had not become a better speaker. I had become familiar. People buy from people they feel they know. Showing up daily is the fastest way to be known.

Consistency beats talent. Every single time.

What you can take from this

You do not need 365 days to see results. You need to pick one place and one format, and show up there every day for 30 days without stopping.

One Live. One reel. One LinkedIn post. It does not matter which. What matters is that your audience can count on you being there.

Most coaches post for two weeks, see no sales, and stop. The ones who keep going are the ones who win. Not because they are smarter. Because they are still there.

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Sagar Sangam Sahu

Sagar Sangam Sahu
Founder of Tribe Building Mastermind. Has helped 1,300+ coaches get clients organically. More about me